Job Description
THE RIGHT FIT
Passionate about growing brands people love who are also making a positive impact?
Do you understand inbound, digital marketing, and HubSpot well?
Mastered leading and delivering a great client experience in an agency environment?
Proven account management responsibility for client success and for delivering content and campaigns that generate targeted website traffic, leads, sales, and customers?
Looking to join a growth-driven, highly-collaborative, agile, fun, supportive, and fast-paced agency environment?
Are you a strong project manager and confident communicator?
Do you like Kombucha?
WE ARE WINDFARM
WindFarm Marketing is an award‑winning inbound marketing agency located in Roseville, California. We are looking to expand our team of marketers with someone who has solid, client‑side, agency experience and a background in delivering digital and content marketing solutions to mid‑sized or enterprise brands. Our agency specializes in growing B2C brands online, especially health and fitness companies. We host local Inbound Marketing meetups in Sacramento and have been a HubSpot partner since 2013. WindFarm was even awarded Rookie Agency Partner of the Year by HubSpot in 2014.
ROLE SUMMARY
The Inbound Marketing Consultant is responsible for delivering client service, strategy and project management for WindFarm client partnerships.
A DAY IN THE LIFE OF
At WindFarm, our Inbound Marketing Consultants know they are responsible for client success and have a knack for delivering a kick‑ass client experience. You will lead, deliver and optimize inbound marketing campaigns for a portfolio of clients to drive measurable awareness, engagement, traffic, leads, and sales. Variety is the spice of life. A typical day could involve any of these tasks:
Building an inbound marketing game plan or strategy presentation
Developing detailed buyer personas for a new client
Generating a content strategy for each stage of a buyer’s journey
Updating project management platform to ensure timely deliverables that meet deadlines
Managing a client’s new campaign end‑to‑end (strategy, graphics delivery, content creation, ads, landing page design, analytics, and reporting)
Leading client communication and meetings, successfully navigating sophisticated marketing discussions with Marketing Directors, CMOs & Owners
Creating and testing email campaigns
Defining lead scoring and lead nurturing marketing automation workflows
Writing a content order for a blog post or educational download
Curating content for social media posts
Creating an editorial calendar for a client
Participating in internal strategy meetings
Evaluating active/past campaigns, developing insights from data and recommendations for improving strategy
Creating or refining audience targeting, ad creative or copy tied to social or PPC ads
Optimizing a website page for SEO
SKILLS & EXPERIENCE
Maintain a positive attitude in the midst of challenging situations
Bachelor’s degree in sales, marketing, business administration, or related field
Two (2) years successful client strategy and service record in an agency environment managing multiple key accounts
Two (2) years of delivering effective digital marketing campaigns and results
A proven client communication and project management ninja
Experience with marketing automation software (HubSpot, Marketo, Pardot, etc.)
Mastery of Facebook, Instagram, LinkedIn, and Google AdWords advertising platforms
Incredible attention to detail and excellent writing skills
Healthy methods of coping with stress while navigating challenging conversations and maintaining an open and positive disposition toward others
Strong listening, verbal and client troubleshooting skills
Desire to work and ability to thrive in a fast‑paced, dynamic and partially virtual environment
A self‑starter who thrives on responsibility and impressing clients with results
A voraciousness for reading and staying current on the dynamic world of digital marketing and marketing automation
A strong motivation to be part of a growing organization where they can make a positive difference
Disposition to be a healthy person and be part of building healthy communities
PREFERRED EDUCATION & EXPERIENCE
Master’s degree in sales, marketing, or business administration
Five (5) years of related experience with progressive client management experience
Two (2) years working in an inbound agency environment managing multiple key accounts
PERKS
Working from a sweet office in Roseville, California
Comprehensive Healthcare
Ability to work remotely on flex days
Family‑friendly work environment
Open vacation policy
Ongoing education and professional development
Yes, some of us love Kombucha, even making it – but it’s not required.
Want to join Team WindFarm? Apply Now!
#J-18808-Ljbffr WindFarm Marketing
Job Tags
Work at office, Local area, Remote work, Flexible hours